STRATEGIC RESPONSE
Website ahead of national TV appearance
STORYTELLING
Premium food photography and brand storytelling
ENGAGEMENT
E-commerce functionality and social presence
NEW CONSUMER WEBSITE
Overview
The Fabulous Catch Company, a New Forest-based artisan seafood producer known for award-winning gourmet fishcakes, approached Polymedia with an urgent requirement.
The priority was to launch a new website ahead of the brand’s appearance on Channel 4’s Aldi’s Next Big Thing, ensuring the brand was ready to capitalise on a surge in national attention.
STORYTELLING THROUGH WORDS AND IMAGES
Results
We designed and developed a visually-driven website and online shop that showcased the provenance, sustainability and quality behind the brand, supported by professional food photography and impactful storytelling.
Delivered to a tight deadline, the site ensured the business was fully prepared for national TV exposure, with a digital presence that could convert the TV audience interest into engagement and sales, supported by Google PPC campaigns.
The launch strengthened the brand’s online footprint across web and social channels at a pivotal moment in its growth.
THE POWER OF PICTURES
Specialist food photography
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